Making Bricks with Clay (vs. Sand)

We are in the middle of an era of information overload. Data visualization is everywhere you look these days. Commercials, viral websites and it's not leaving us anytime soon. Demand and open data are ever increasing, but how do we make sense of it all? Wes will discuss the importance of solid (clay) vs. soft (sand) data and the creative and technical processes of visualizing to help you make your (or your client's) point clear.

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Wesley Grubbs is an interactive technologist and founder of Pitch Interactive, a studio with a keen focus on the visual representation of data. Though Wes has been in the industry for over 16 years, Pitch has only been around for 2 and, in this time, has drummed up work for Activision, Adobe, Esquire, GEO, AT&T, Kodak, Kohls, Leo Burnett, FirstBorn, the Russian Avan-garde Foundation and more. Wes' work has been published in national and international magazines, books and on a train funded by the Max-Planck-Gesellschaft in Germany.